Thumzup Media Corporation now has a strategic plan that permits investment in digital assets such as Bitcoin, XRP, and USDC up to the amount of $250 million.
This initiave demonstrates the company’s advanced treasury management efforts which seek to diversify their holdings with impactful cryptocurrencies and stablecoins.
By investing in these digital assets, Thumzup Media seeks to take advantage of the anticipated adoption and appreciation of value in the crypto market.

This investment trend marks growing institutional interest in integrating digital currencies into progressive, innovation-driven financial systems centered on modernization and sustainable growth.
Thumzup Media To Invest $250M In XRP, USDC, and More
Thumzup Media, which is listed on Nasdaq, has now broadened its crypto investments beyond Bitcoin and is set to create a diversified portfolio of digital assets valued at $250 million. The portfolio will include XRP, USDC, ETH, SOL, DOGE, and LTC.
Robert Steele, the CEO, called this crypto diversification strategic for the growing market. With 19 BTC worth $2.3 million, the company’s former Bitcoin-centric strategy is evolving as it looks to capitalize on altcoins and stablecoins for greater agility.
Users can redeem cash by sharing sponsored content through Thumzup Media’s platform which is a fusion of advertising and blockchain, boosting investment engagement while fostering sustained value.
Trump Jr.’s Investment and New Crypto Bills Build Momentum
Recently Donald Trump Jr bought about 350,000 shares of Thumzup Media for almost $4 million. As reported, Trump Jr and his bro Eric are advisors to Dominari Securities which completed a $6 million private placement in the company.

Thumzup’s $250 million digital asset expansion has already posted positively in the market, even though specifics on allocation are still kept private. Thumzup shares are currently trading at $12.59, an 84% increase in a month and 267% increase year-to-date.
Analysts suggest this rally is a result of the company’s strategic moves alongside new crypto legislation like the GENIUS and CLARITY Acts which promise more straightforward possibilities for XRP and USDC.