In this article, I will discuss the How to Buy JetBlue Points easily step by step. Whether you are low on rewards points for a JetBlue booking or looking to capitalize on a bonus offer, purchasing TrueBlue points can prove useful.
I will go over the entire process, strategies to optimize value, and in which scenarios it makes sense to buy.
What is JetBlue Points?
JetBlue Points, or TrueBlue points, are the redemption currency for frequent flyers offered by JetBlue Airways. Points can be accrued not only from traveling with JetBlue but also from buying vacation packages and through hotel or car rental services that collaborate with JetBlue.

TrueBlue points can be redeemed for free or discounted flights, seat upgrades, and various travel-related benefits.
TrueBlue points are the only rewards that never expire and can be redeemed any day without restrictions. Flexibility is given as there are no blackout dates for redemption. Your engagement with JetBlue determines the amount of points you could earn.
How to Buy JetBlue Points Step-by-Step Process

Example: Acquiring 10,000 JetBlue Points
Access JetBlue’s Buy Points Page
Visit JetBlue Buys Points.
Sign into your TrueBlue Account

Make sure that you hold a JetBlue TrueBlue account that is active.
Choose the amount of points required
Make a selection of 10,000 points. Currently they are running a promotion where you could receive a 125% bonus, bringing your total to 22,500 points.
Check the total for purchase
- Original price: 10,000 points × $0.03225 = $322.50
- Bonus Received: Gaining 22,500 points makes the effective cost per point ~1.43 cents.
Provide payment information
Providing your National ID or card number as well as the address linked to your card.
Approve and Proceed to Payment
Stage provides you options in which one of them is agreeing with the terms and conditions and then clicking on Next Pay, this marks your completion!
Posting pending account points
Following to above the points approximately get credited to your account in a time frame of minutes but in some case up to 72 hours.
When Should You Buy JetBlue Points?
To Complete the Points Needed for a Reward Flight: Taking advantage of point purchases to book a desired flight you are only a couple of points short for can be beneficial.
During Promotions or Bonus Offers: Points purchased during limited time bonus periods, e.g. 30% extra points, tend to be of greater value that can be redeemed later.
For Travel on Short Notice: Reward tickets can sometimes be cheaper than cash last minute bookings so purchasing point in those cases is advantageous.
To Show Account Activity: JetBlue points do not expire, but purchasing a small amount may come in handy if there are other promotions tied with showing account activity.
Tips to Maximize Value When Buying Points
Wait for Bonus Offers: Purchase only when there are promotions offering an additional 20 – 50% bonus points.
Establish Demand Equations: Compare the purchase price against the flight redemption value, and only purchase when it saves compared to a cash fare.
Utilize Points on Expensive Routes: Use points on high demand or last minute flights where cash prices are expensive to get back more value.
Avoid Buying Speculatively: Refrain from purchasing points without a clear plan for use, since prices and access may vary.
Alternatives to Buying Points

Earn by Flying
Collect points by traveling with JetBlue or its partnered airlines.
JetBlue Credit Cards
Earn points on daily spending with JetBlue credit cards, which often come with substantial welcome bonuses.
Hotel and Travel Partners
Earn points with JetBlue’s hotel, car rental, and vacation package partners.
Shop Through Partner Portals
Earn additional points on purchases with JetBlue shopping and dining affiliates.
Refer a Friend
From time to time, JetBlue offers bonus points for referring new TrueBlue members.
Pros and Cons of Buying JetBlue Points
Pros | Cons |
---|---|
Useful for topping off points for a booking | Points can be expensive compared to cash fares |
Access to limited-time bonus promotions | No guarantee of seat availability on desired dates |
Fast and easy online purchase process | Value depends on redemption—can vary significantly |
Great for last-minute reward bookings | Not ideal for casual flyers without redemption plan |
Points never expire | Non-refundable once purchased |
Conclusion
Picking up some JetBlue points is great when you need a few extras for a trip or when a good sale pops up and you have to book fast. Still, you should always weigh the price per point to see if buying them is cheaper than buying a ticket outright.
Earning points through actual flights or with an airline-branded credit card is almost always the smarter route, so take a moment to explore those options first. If the numbers make sense and its the only way to lock in your fare, shelling out for TrueBlue points can boost your JetBlue adventures.
FAQ
How can I buy JetBlue points?
You can buy JetBlue points by logging into your TrueBlue account and visiting the “Buy Points” section. Choose the amount, review the price, and complete the payment online.
What is the cost of JetBlue points?
JetBlue points typically cost around 3.5 cents per point, though this may vary and exclude taxes or fees.
Is there a limit to how many points I can buy?
Yes, JetBlue allows you to purchase up to 70,000 points per calendar year, excluding any promotional bonuses.